Tokyo / Beauty Company

Growth Marketing Manager

SALARY RANGE

¥9,000,000 – ¥12,000,000

COMPANY

Beauty Company

INDUSTRY

beauty

EMPLOYMENT

Permanent

INTRODUCTION

We are seeking a Growth Marketing Manager to drive go-to-market strategies and integrated marketing initiatives for a leading beauty company in Japan. This role will lead media strategy, CRM planning, campaign optimization, market analysis, and agency management while collaborating with regional APAC teams and cross-functional stakeholders. You will play a key role in accelerating business growth through data-driven marketing strategies and consumer insights within a fast-paced international environment.

RESPONSIBILITIES

  • Lead Go-to-Market planning with Marketing leadership
  • Develop integrated media mix and CRM strategies
  • Analyze market insights to optimize marketing activities
  • Review campaign performance and improve future strategies
  • Manage advertising and promotional budget allocation
  • Coordinate with external agencies and vendors
  • Collaborate with APAC Growth Marketing teams
  • Manage campaign execution and stakeholder communication
  • Conduct competitor and market trend analysis
  • Lead and develop Growth Marketing team members

REQUIREMENTS

  • 8–10 years of experience in brand marketing or strategic planning
  • Strong understanding of media planning and digital marketing trends
  • Experience optimizing media and CRM performance using KPIs
  • Experience working within an international organization
  • Fluent Japanese and English communication skills
  • Strong stakeholder and agency management skills
  • 3+ years of experience within the beauty, fashion or related industry
  • 3+ years of people management experience
  • Excellent analytical and strategic thinking skills

LANGUAGES

JAPANESE

Fluent

ENGLISH

communication level

IDEAL CANDIDATE

A strategic marketing professional with a passion for consumer insights, digital innovation, and business growth. You thrive in fast-paced international environments, enjoy collaborating with cross-functional teams, and take ownership of delivering measurable marketing results.
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Growth Marketing Manager | PEMBRIDGE TALENT